[205] in bcs-newton
Re: Marketeers!
daemon@ATHENA.MIT.EDU (laird@marble.com)
Wed Aug 25 15:08:27 1993
Date: Wed, 25 Aug 1993 15:08:02 -0500
To: bcs-newton@world.std.com
From: laird@marble.com
Cc: white@nest.enet.dec.com
I was called by them, too. I was impressed that the questions were
open-ended ones, in addition to a series of 'rating' things, such as how
often I used my MessagePad, how often I used the various tools, how I liked
them, and so on. The woman I spoke with seemed genuinely interested in
my observations, and knew about the MessagePad, unlike the marketing firms
I've been called by before, where they were simply checking off numbers and
transcribing (painfully) whatever else I said.
I look forward to seeing the results...
>Hi Everyone,
>
>Last night we were called by a market research firm hired by Apple to find out
>how we liked our Newtons. I almost hung up on him before I realized he wasn't a
>a telemarketer making an annoying "begging for money" call!
>
>It was fun, because they were taking down detailed
>comments/bug reports/feedback as well as the usual survey
>type of "on a scale of 1-5..." question.
>
>So, fair warning, you could be next!
>
> Be Bold!
>
> --Catherine--*
- Laird Popkin laird@marble.com
Marble Associates 617/891-5555
