[10619] in Commercialization & Privatization of the Internet
Conference Announcement: INTERNETcom '94
daemon@ATHENA.MIT.EDU (Matthew Lucas)
Tue Mar 1 17:53:18 1994
Date: Mon, 28 Feb 1994 19:39:13 -0500
From: Matthew Lucas <matt@telestrat.com>
To: com-priv@psi.com
Conference Announcement: INTERNETcom '94
INTERNETcom '94
An Internet Commercialization Conference and Exposition
Washington, DC March 21-23, 1994
AGENDA UPDATE:
A special workshop session has been added on March 23rd, in which
Mecklermedia's Chris Locke will describe and demonstrate MecklerWeb, a
commercial Internet space in which corporate sponsors and professional
associations can cooperatively offer value-added multimedia information
to networked communities.
The current list of exhibitors include:
SPRY, Readmore Inc, Rockwell International, Legi-Slate, Mesa Technologies,
NEC America, PSI, Innovation Group/Hybrid Networks, CD Consultants,
WAIS.
Tuesday, March 22, 1994
8:30-9:00 Registration
9:00-10:30
OVERVIEW
Commercial traffic on the Internet is rapidly increasing. What is
driving this growth? Where will new markets emerge? How large will
they be? Who are the current and potential players? What business
opportunities are being created? What commercial uses of the
Internet are emerging? How will today's Internet culture change?
What challenges must be met as commercialization efforts move
forward? What is the role of the National Science Foundation?
Gordon Cook, President, Cook Network Consultants
Anthony Rutkowski, Vice President, Internet Society
Bill Washburn, Executive Director
Commercial Internet Exchange (CIX)
10:30-11:00 Coffee Break
11:00-12:00
SECURITY ISSUES
Security is still a critical issue for anyone who wants to do
business on the Internet. The speaker will address the threats,
concerns and countermeasures that are important and discuss what
security policies and procedures need to be established.
Stephen Crocker, Vice President
Trusted Information Systems, Inc.
12:00-1:30 Hosted Lunch and Exhibits
1:30-3:30
DESIGN AND DELIVERY OF INFORMATION SERVICES
What does it take to design and deliver a successful information
service? Who will the customers be, what do they want and how much
will they pay? What impact will commercialization efforts have on
the information service industry? What challenges lie ahead,
including copyright and licensing issues? What business strategies
should the information industry adopt?
Jeff Crigler, Director, Business Information Services
Mead Data Central
Isabella Hinds, Manager, Professional Relations
Copyright Clearance Center
Robert Raisch, President, The Internet Company
Richard Vancil, Vice President, Marketing, Individual Inc.
3:30-4:00 Coffee Break and Exhibits
4:00-4:30
HOW TO ADVERTISE EFFECTIVELY
How can effective, nonintrusive advertising be accomplished on the
Internet? What features of the Internet culture and etiquette are
important to understand in order to be successful?
Judith Axler Turner, a head of the working group on advertising
for the Coalition for Networked Information
4:30-5:30
USING THE INTERNET FOR A COMPETITIVE EDGE
How can business owners enhance their operations by using the
Internet not only to offer a variety of information and document
delivery services, but also to market and sell? The speakers will
discuss the lessons learned in implementing and using Internet
connectivity and explain how to identify business costs.
Chris Vandenburg, Internetworking Product Manager
Rockwell International
Speaker to be Announced
5:30-6:30 Reception and Exhibits
Wednesday, March 23, 1994
8:30-9:15
INTERNET SERVICE PROVIDERS
What opportunities exist for providing Internet access? What will
be driving growth over the next few years? What range of services
can be provided? What are end users looking for? What does it take
to be successful?
Michael Ballard, Chief Operating Officer, UUNET
Speaker to be Announced
9:15-10:00
NAVIGATION TOOLS
What are the primary challenges to navigating on the Internet and
what tools are currently available?
Bruce Antelman, President, Information Express
Kevin Oliveau, Engineer, WAIS, Inc.
10:00-10:30 Coffee Break and Exhibits
10:30-11:30
BILLING AND SETTLEMENT ISSUES
The speakers will address the following topics: billing/accounting
issues and Internet service provisioning; cost and rate structures;
billing options available to information service providers; and an
update on billing-related activities of the Internet Engineering
Task Force.
Taso Devetzis, Member Technical Staff, Bellcore
Bob Doyle, Director, Marketing, Sprint
11:30-11:45 Coffee Break
11:45-12:30
INTERNET ACCESS VIA CABLE TV
Cable companies are looking at advanced communications uses for
today's cable TV systems. One such use is remote high-speed access.
The speakers will describe a cable-based access method and provide
an update on cable/Internet trials, including a distance education
project.
Gordon Cook, President, Cook Network Consultants - MODERATOR
James Ginsburg, Senior Information Officer, Jones Intercable, Inc.
Ed Moura, Vice President, Marketing and Sales
Hybrid Networks, Inc.
Pre-Conference Tutorial
UNDERSTANDING INTERNET TECHNOLOGIES
FOR NON-ENGINEERS AND STRATEGIC PLANNERS
by Dr. Jerry Lucas and Invited Faculty
Monday, March 21, 1994 * 9:00a.m. to 5:00p.m.
This one-day tutorial is for the non-engineer, strategic planner,
entrepreneur or anyone who has to understand the Internet in order
to make business decisions about emerging commercial opportunities.
This tutorial covers not only Internet technologies, economics and
leading-edge opportunities, but also looks at operational issues
such as addressing, network management and security from a business
development perspective.
1. INTERNET OVERVIEW: What is the Internet? Who controls it? What
can you do with it? Who pays for it? Who are the players
domestically and internationally? What is the role of the NII and
NREN? Why are the RBOCs, cable TV companies, IXCs and PDA vendors
interested in Internet? Why all the attention to commercialization?
2. INTERNET ACCESS, NAVIGATION AND APPLICATIONS: How to find, share
and sell information on the Internet. The basic application tools
and navigation/search systems (FTP, TELNET, ARCHIE, GOPHER, WWW,
WAIS, etc.). Access service providers (CIX, PSI, Sprint and
others). Access options (dial-up, dedicated, frame relay, cable TV
and wireless). New entrepreneurial developments.
3. INTERNET ADDRESSING: IP addressing. How to obtain addresses
(Class A,B,and C). CIDR, Internet DNS and how to register. Setting
up an E-mail server, bulletin board and directory service. New
business opportunities.
4. INTERNET TECHNOLOGIES: Role of TCP/IP. MAC vs. PC products. LAN
access (SLIP, PPP, frame relay, etc.) and WAN and ATM developments.
IPX, DECNET and APPLETALK. Leading edge vendors and where their
products are headed.
5. INTERNET MANAGEMENT AND SECURITY: Managing a commercial Internet
service. SNMP management tools and products. Security concerns,
encryption, authentication and Clipper Chip issues. Other
operational concerns related to doing business on the Internet.
WORKSHOP TRACK
Monday, March 21, 1994
9:00-12:30
INTRODUCTION TO THE INTERNET
What is the Internet? How does it work? How can it help me? How
much does it cost to use? What are the rules and policies that
govern the Internet?
GETTING CONNECTED
What does it take to get connected to the Internet? What choices
are available? How much does it cost to get connected? What should
I look for in a service provider? What problems can I expect and
how can they be solved?
2:00-5:00
INFORMATION ACCESS AND DELIVERY
How can I find out what electronic information is available on the
Internet? Specifically, what information, catalogs, textual
documents and databases are available and how can they be accessed?
Tuesday, March 22, 1994
9:00-12:00
NAVIGATING THE INTERNET
What tools are available for navigating through the Internet and
searching for information? What are the advantages and
disadvantages of each of these techniques? What is the outlook for
the future?
2:00-5:00
ACCESS AND MANAGEMENT ISSUES
Once your organization has been connected to the Internet, who
should have access? What guidelines and policies should be set to
maximize the benefits for everyone? What management and training
issues will arise in this new environment?
RAISING VENTURE CAPITAL FOR INTERNET ENTREPRENEURS
What are venture capitalists looking for when they want to invest?
How should you structure your business plan to make it attractive
to investors?
Wednesday, March 23, 1994
9:00-12:00
GOVERNMENT INFORMATION ON THE INTERNET
What electronic information resources developed by and about the
government are available on the Internet?
For More Information Call TeleStrategies Inc. at (703) 734-7050.
