[62333] in Zephyr_Bugs
Streamline the Federal Proposal Writing Process
daemon@ATHENA.MIT.EDU (Fedmarket)
Wed Aug 9 22:52:15 2006
Date: Wed, 09 Aug 2006 20:29:30 -0600
From: "Fedmarket" <noreply@fedmarket.com>
To: zephyr-bugs@mit.edu
Reply-To: "Fedmarket" <noreply@fedmarket.com>
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<title>Proposal Writing</title>
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<p> </p>
<P align=center><IMG src="http://www.fedmarket.com/CRMFederal/crm_logo.jpg">
<p align="center"><b><font face="Arial, Helvetica, sans-serif" size="2">
A Complete Business Process for Sales & Proposal Writing</b</font></b><font face="Arial, Helvetica, sans-serif" size="2">
designed and written by <a href = "http://www.fedmarket.com/about/rwhite.shtml">Richard White.</a></font>
<blockquote>
<p align="left"><font face="Arial, Helvetica, sans-serif" size="2"><em><strong>CRMFederal
is a new, proprietary product designed specifically for the federal services
market. It will increase your federal win rate and reduce your proposal writing
costs at the same time.</strong></em></font>
<p align="left"><font face="Arial, Helvetica, sans-serif" size="2">"After
years of watching companies lose sales and revenues through haphazard proposal
writing efforts and poor bid/no bid decisions, I've created a foolproof road
map to improving your company's sales."</font>
<p align="left"><font face="Arial, Helvetica, sans-serif" size="2">Richard White
has over 40 years of experience in writing federal proposals. He has written
proposals for federal contracts exceeding one billion dollars. His philosophy
on proposal writing is: </font>
<p><font face="Arial, Helvetica, sans-serif" size="2"><img src="http://www.fedmarket.com/about/rwhite2_sm.jpg"
align=left><br>
<i><b>"Proposal writing is an inherently complex and chaotic process. It is
an expensive and risky game that neither the government nor the vendor wants
to play but must because taxpayer dollars are being spent. The game must be
played by the government's rules to a fault and this requires a highly structured
and systematic process. The process must begin with a customer to customer
relationship and provide a mechanism of technical specialists to translate
customer requirements into a clear and concise solution. Without the relationship
and the process, you will not win the game." </b></i></font></p>
<P align=center><font face="Arial, Helvetica, sans-serif" size="2"><IMG
src="http://www.fedmarket.com/CRMFederal/crm_logo.jpg"></font></P>
<P align=center><font face="Arial, Helvetica, sans-serif" size="2"><STRONG> A winning proposal begins with a customer relationship.</STRONG></font></P>
<P><font face="Arial, Helvetica, sans-serif" size="2">Successful federal sales
require focused sales efforts to build trust-based relationships with federal
customers. Winning federal proposals are based on the customer intelligence
resulting from customer relationships.</font></P>
<P><font face="Arial, Helvetica, sans-serif" size="2">Proposal writing should
not be thought of as a separate process or discipline. Rather, it should be
thought of as the critical last step in the sales process; the step necessary
to close the sale. The entire process for opportunity identification to customer
relationship building to proposal writing and finally contract award should
be one highly structured process.</font>
<HR width=150>
<BLOCKQUOTE> <font face="Arial, Helvetica, sans-serif" size="2"><font color="#0000A0"><b>Start saving your company time and money, call 888.661.4094 ext. 8 and let us walk you through a demonstration of CRMFederal.<br><br>
If you are still not convinced you could benefit from CRMFederal - read further...
</font></b></BLOCKQUOTE>
<HR width=150>
<P><font face="Arial, Helvetica, sans-serif" size="2"><STRONG><STRONG>To sell
successfully in the federal market you must have a structured process to develop
customer relationships and write proposals based on the knowledge you gained
from your customers.</STRONG></STRONG></font>
<P><font face="Arial, Helvetica, sans-serif" size="2">Before you put pen to paper
<EM><STRONG>CRMFederal</STRONG></EM> will explain: </font>
<UL>
<LI>
<DIV class=MsoNormal style="MARGIN: 0in 0in 0pt"><font face="Arial, Helvetica, sans-serif" size="2">The
10 tasks that compromise the Integrated Federal Sales Process</font></DIV>
<LI>
<DIV class=MsoNormal style="MARGIN: 0in 0in 0pt"><font face="Arial, Helvetica, sans-serif" size="2">How
to build strong customer relationships</font></DIV>
<LI>
<DIV class=MsoNormal style="MARGIN: 0in 0in 0pt"><font face="Arial, Helvetica, sans-serif" size="2">The
illusion of the publicly competed bid<SPAN></SPAN></font></DIV>
<LI>
<DIV class=MsoNormal style="MARGIN: 0in 0in 0pt"><font face="Arial, Helvetica, sans-serif" size="2">Why
buyers want a "safe" solution </font></DIV>
<LI>
<DIV class=MsoNormal style="MARGIN: 0in 0in 0pt"><font face="Arial, Helvetica, sans-serif" size="2"><SPAN style="COLOR:
windowtext">Making
your services visible to the buyer</SPAN></font></DIV>
<LI>
<DIV class=MsoNormal style="MARGIN: 0in 0in 0pt"><font face="Arial, Helvetica, sans-serif" size="2"><SPAN style="COLOR:
windowtext">Finding
the "best situation" service opportunities</SPAN></font></DIV>
<LI>
<DIV class=MsoNormal style="MARGIN: 0in 0in 0pt"><font face="Arial, Helvetica, sans-serif" size="2">How
to establish real trust</font></DIV>
<LI>
<DIV class=MsoNormal style="MARGIN: 0in 0in 0pt"><font face="Arial, Helvetica, sans-serif" size="2">The
client characteristics that lead to opportunities </font></DIV>
</LI>
</UL>
<P><font face="Arial, Helvetica, sans-serif" size="2"><STRONG><EM>CRMFederal</EM>
</STRONG>is a Customer Relationship Management system that integrates the sales
and proposal writing components of a successful sales program. The
system is designed specifically for companies selling services to the federal
government.</font></P>
<hr>
<p align = center><b><font size="2" face="Arial, Helvetica, sans-serif"><font color="#0000A0">Proposal Writing Breakfast
with CRMFederal Author, Richard White</font></b> </font> </font>
<P align=left><font face="Arial, Helvetica, sans-serif" size="2"><b>Is your company
experiencing proposal writing problems? Join the crowd of most federal contracting
companies. Learn why your proposals are less than successful in this two hour
breakfast training event. </b></font></P>
<P align=left><font face="Arial, Helvetica, sans-serif" size="2"><b>Date:</b>
Friday, August 18, 2006 in Bethesda, Maryland</font><font face="Arial, Helvetica, sans-serif"><br>
<strong><font size="2">Time:</font></strong><font size="2"> 8:30 am - 10:30
am</font><br>
<font size="2" ><b>Location:</b> The Federal Sales Academy</font><br>
<font size="2" ><b>Cost:</b> $100 per person</font>
<P><font face="Arial, Helvetica, sans-serif" size="2"><b>Richard White, author of
CRMFederal, a Complete Business Process for Sales Proposal Writing will address:
</b></font>
<ul>
<li><font face="Arial, Helvetica, sans-serif" size="2">Why sales and proposal
writing must be treated as a single business process </font>
<li><font face="Arial, Helvetica, sans-serif" size="2">Defensive proposal writing
</font>
<li><font face="Arial, Helvetica, sans-serif" size="2">Advanced proposal writing
techniques </font>
<li><font face="Arial, Helvetica, sans-serif" size="2">Features and benefits
of CRMFederal </font>
<li><font face="Arial, Helvetica, sans-serif" size = "2">Demonstration of CRMFederal </font></LI>
</UL>
<p><font face="Arial, Helvetica, sans-serif" size="2"><A
href="http://www.fedmarket.com/catalog/product_info.php?cPath=22&products_id=38"><STRONG>REGISTER
HERE</STRONG></A></font></p>
<p><font face="Arial, Helvetica, sans-serif" size="2"><b>Question? </b>Call Suzie
White at 301-652-9504 ext 10.</font></p>
<hr>
<p><font face="Arial, Helvetica, sans-serif" size="2">For more detail on <b><i>CRMFederal</i></b> let us
walk you through a demonstration of the product, call 888-661-4094 ext. 8. </font>
<p align = center><font face="Arial, Helvetica, sans-serif" size="2">
<b>Learn more about <a href = "http://www.fedmarket.com">Fedmarket.com</a> and the products
and services we offer call 888-661-4094 ext. 8. <br><br>
</blockquote>
</td></tr></table>
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