[57097] in Zephyr_Bugs
Proposals: Use Model Tasks to Improve Proposal Quality
daemon@ATHENA.MIT.EDU (Fedmarket)
Mon Jul 17 06:59:34 2006
Date: Mon, 17 Jul 2006 03:54:00 -0600
From: "Fedmarket" <noreply@fedmarket.com>
To: zephyr-bugs@mit.edu
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<p align="left"><img src="http://www.fedmarket.com/images/logo.gif" width="254" height="51" alt= "Fedmarket.com"></p>
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<b>Welcome to our series called "Proposal Writing." This newsletter is the forty-fourth installment in a series of email
newsletters about proposal writing and federal sales.</b></font><br>
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<p><font face="Courier New, Courier, mono" size="2"><b>Installment 44 - Use Model Tasks to Improve Proposal Quality
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<p>An example is worth a thousand words and helps to avoid a plethora of meetings. It is not uncommon for corporate management to assign the task of writing individual tasks in the Technical Approach to a number of staff members. The Proposal Manager's challenge then becomes maintaining quality control. By providing staff with samples of what is expected from them, the Proposal Manager will simplify his or her task.
<p>First and foremost, your staff should prepare a Work Breakdown Structure from the Request for Proposal (RFP) and use it to develop a Technical Approach Outline. The Outline should contain as much detail as possible. Companies that have purchased CRMFederal, Fedmarket's proposal-writing product, would use the Technical Approach Writing Tool. Those that have not would use a traditional outline in Word.
<p>Technical Approach tasks are usually consistent with respect to organizational structure, the level of detail needed, tone and style. This is the basic premise of the Technical Approach Writing Tool in CRMFederal. Using a Word outline, the Proposal Manager should work with the best technical writer on the team to develop a complete and edited model task. The model task should then be distributed to all technical writers with instructions that the model is what you looking for from them.
<p>The quality of the content from the technical writers will improve dramatically if you can produce a high-quality sample for them to use as a guideline. A typical response will be "Now that I know what you are looking for from me, I will have no problem producing it."
Of course, you will not always have that experienced technical writer available to write the model task but any guidelines in model form will improve quality from those who are available. For example, the Proposal Manager may be able to extract a model task from an old proposal and refine and edit it for the purposes of the current proposal. Providing guidance to inexperienced writers is better than no guidance. The better the outline and the accompanying guidance you can provide, the better the proposal.
<hr>
<font face="Courier New, Courier, mono" size="2" color="#0000A0"><br>
<b><font size="3">Proposal Writing Breakfast with CRMFederal Author, Richard White</font></b>
</font><font face="Courier New, Courier, mono" size="2"> </font>
<P align=left><font face="Courier New, Courier, mono" size="2"><b>Is your company
experiencing proposal writing problems? Join the crowd of most federal contracting
companies. Learn why your proposals are less than successful in this two hour
breakfast training event. </b></font></P>
<P align=left><font face="Courier New, Courier, mono" size="2"><b>Date:</b>
Friday, August 18, 2006 in Bethesda, Maryland</font><br>
<strong><font face="Courier New, Courier, mono" size="2">Time:</font></strong><font face="Courier New,
Courier, mono" size="2"> 8:30 am - 10:30 am</font><br>
<font face="Courier New, Courier, mono" size="2" ><b>Location:</b>
The Federal Sales Academy</font><br>
<font face="Courier New, Courier, mono" size="2" ><b>Cost:</b>
$100 per person</font>
<P><font face="Courier New, Courier, mono" size="2"><b>Richard White, author of
CRMFederal, a Complete Business Process for Sales Proposal Writing will address:
</b></font>
<ul><li><font face="Courier New, Courier, mono" size="2">Why sales and proposal
writing must be treated as a single business process </font>
<li><font face="Courier New, Courier, mono" size="2">Defensive proposal writing
</font>
<li><font face="Courier New, Courier, mono" size="2">Advanced proposal writing
techniques </font>
<li><font face="Courier New, Courier, mono" size="2">Features and benefits of
CRMFederal </font>
<li><font face="Courier New, Courier, mono" size="2">Demonstration of CRMFederal
</LI>
</UL></font>
<p><font face="Courier New, Courier, mono" size="2"><A
href="http://www.fedmarket.com/catalog/product_info.php?cPath=22&products_id=38"><STRONG>REGISTER
HERE</STRONG></A></font></p>
<p><font face="Courier New, Courier, mono" size="2"><b>Question? </b>Call Suzie
White at 301-652-9504 ext. 10</font></p>
<hr>
<DIV align=center>
<P><IMG height=56 src="http://www.fedmarket.com/images/whitepaper.jpg" width=72; alt ="federal proposals"> <FONT
color="#0000a0"><FONT face="Courier New, Courier, mono" color="#000000"
size=2><b>Free Informative Whitepaper by Richard White: <A
href="http://www.fedmarket.com/whitepaper_download.php?which_one=crmfederal">
Solution to the Proposal Dilemma</b></A></FONT></font>
</B></P></DIV><br>
<hr><br><br>
<P align=center><font color="#000000" size="3" face="Arial, Helvetica, sans-serif"><b><i><font face="Courier New, Courier,
mono">Write Less - Win More</font></i></b></font></P>
<P align=center><font face="Courier New, Courier, mono" size="2"><IMG
src="http://www.fedmarket.com/CRMFederal/crm_logo.jpg" alt = "CRMFederal"></font></P>
<p><font face="Courier New, Courier, mono" size="3"color="#0000A0"><b><i>CRMFederal is a new, proprietary product designed specifically for the federal services market. <br>It will increase your federal win rate and reduce your proposal writing costs at the same time.</font></i></b></p>
<ul>
<li><font face="Courier New, Courier, mono" size="2">An interactive tool to
help technical writers think </font></li>
<li><font face="Courier New, Courier, mono" size="2">Time saving model text
</font></li>
<li><font face="Courier New, Courier, mono" size="2">Proposal writing instructions
and electronic content generation </font></li>
<li><font face="Courier New, Courier, mono" size="2">Proposal library and
version control </font></li>
<li><font face="Courier New, Courier, mono" size="2">A training tool for new
proposal writer</font></li>
</ul>
<p><font face="Courier New, Courier, mono" size="2"><i><b>CRMFederal</b></i> is
about developing relationships, our interactive technology enables you to know
how strong your customer relationships are and your chances for success in a
simple and straight forward manner.</font></P>
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<table width =450>
<tr>
<td><a href
="http://www.fedmarket.com/CRMFederal/index.shtml">
<font face="Courier New, Courier, mono" size="2"><li><b><i>CRMFederel</i> Home Page </b>
</font>
</a> </td>
<td><font color="#0000FF"><a href = "http://www.fedmarket.com/CRMFederal/demo/chart.html">
<font face="Courier New, Courier, mono" size="2"><li><b>Demo <i>CRMFederal</i></b></font>
</a></font></td>
</tr>
</table>
</div>
<font face="Courier New, Courier, mono" size="2"><Br><b>
If you would like more information about CRMFederal call 888-661-4094
ext 8. </b>
</font> <br><br><hr>
<p><font face="Courier New, Courier, mono" size="2">If you need help with any other product sales, call or write as follows:
(888)
661-4094 ext. 8 or <a href="mailto:"><b>sales@fedmarket.com</b></a>.
</font>
<p><font face="Courier New, Courier, mono" size="2">Regards, <br>
Richard White<br>
President <br>Fedmarket.com <br>
The Federal Sales Academy <br>
<a href = "mailto:"><b>rwhite@fedmarket.com </b></a><br>
(301) 652 - 9506 (office)<br>
(301) 908 - 0546 (cell) </font>
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