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Webinar - GSA Schedules: How to Close Business and Stay Out of Trouble

daemon@ATHENA.MIT.EDU (Fedmarket)
Fri Mar 24 17:55:46 2006

Date: Fri, 24 Mar 2006 15:25:52 -0700
From: "Fedmarket" <noreply@fedmarket.com>
To: bug-zephyr@mit.edu
Reply-To: "Fedmarket" <noreply@fedmarket.com>
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Message-Id: <20060324222552.B8CDD3D080B@wrtlnx07.wrtech.com>

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<title>GSA Schedules Webinar</title>
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<p align="center"><font face="Arial, Helvetica, sans-serif" size="2"><b><font size="3" color="#0000A0">Interested 
  in Learning More About GSA Schedules Without Incurring Travel Expenses to the 
  Washington, DC Area? </font></b></font></p>
<p align="center"><font face="Arial, Helvetica, sans-serif" size="3"><b>Fedmarket 
  Presents Another Timely Webinar: <br><FONT color=#FF0000>GSA Schedules: How to Close Business and Stay Out of Trouble
</font></font></p></b>
<p align="center"><font face="Arial, Helvetica, sans-serif" size="2"><b><font color="#0000A0">&quot;The 
  Five W's for GSA Schedules&quot;</font></b><br>
  Who should have one?<br>
  What are they?<br>
  Where do I start?<br>
  Why do I need a GSA Schedule?<br>
  When do I apply and when do I start my sales program?</font></p>
<p align="center"><font face="Arial, Helvetica, sans-serif" size="2"><b><font color="#0000A0">Date:</font></b> 
  Monday, April 10, 2006<br>
  <b><font color="#0000A0">Time:</font></b> 12:00 pm - 1:30 pm EST</font></p>

<p align="center"><font face="Arial, Helvetica, sans-serif" size="2"><b>Price: </b>$350 per connection: 
(Note: the cost is not affected by the number of people attending from your company.)</font>
<br>
<hr width = 500>
<p align="left"><font face="Arial, Helvetica, sans-serif" size="2"><b><font color="#0000A0">If 
  you are interested in learning more about GSA Schedules and finding out if your 
  company could benefit from obtaining a schedule; this is the webinar for you.</font></b></font></p>
<p><font face="Arial, Helvetica, sans-serif" size="2"><a href = "http://www.fedmarket.com">Fedmarket.com</a> presents this 
  popular class as an outreach to small to medium sized businesses who want to 
  learn more about GSA Schedules, but don't want to listen to another government-sponsored 
  &quot;take&quot; on GSA Schedules. One of the largest myths of GSA Schedule 
  pricing is that you have to offer &quot;Most Favored Customer Pricing.&quot; 
  In this webinar, we'll explain why you won't have to offer those rock bottom 
  prices.</font></p>
<p><font face="Arial, Helvetica, sans-serif" size="2">Following the rules and 
  making it easy for a federal buyer to do business with your company with little 
  or no competition are the keys to success in selling to the government. The 
  only way you can make that happen is through a Multiple Award Schedule contract. 
  </font></p>
<p><font face="Arial, Helvetica, sans-serif" size="2">The GSA Schedule is the 
  most popular MAS contract available to close business with 87 federal executive 
  agencies and over 100 international organizations and eligible users.</font></p>
<p><font face="Arial, Helvetica, sans-serif" size="2">Fedmarket's &quot;GSA Schedules&quot; 
  class was created for the individual about to face the daunting task of filling 
  out the GSA Schedule solicitation and the executive about to hit the streets 
  with their recent GSA schedule award.</font></p>
<p><font face="Arial, Helvetica, sans-serif" size="2">&quot;Some of our attendees 
  have had a GSA Schedule for almost five years and are deciding whether they 
  should re-submit for another five years,&quot; said seminar leader, Eileen Kent. 
  &quot;Other attendees have been sales executives wanting to understand how they 
  can follow the GSA terms while still being competitive in the commercial market 
  place.&quot; </font></p>
<p><font face="Arial, Helvetica, sans-serif" size="2"><b>Whatever your situation, 
  you can immerse yourself in the key components of GSA Schedules for ninety minutes 
  from your desktop and to walk away with a strong knowledge of how they are awarded, 
  administered and managed, this is the webinar for you.</b></font></p>
<p><font face="Arial, Helvetica, sans-serif" size="2">The class, developed by 
  federal contracting expert, Richard White, and taught by Federal Academy Sales 
  Director, Eileen Kent, has been taught across the nation and has helped organizations 
  of all backgrounds understand GSA Schedules. </font></p>
<p><font face="Arial, Helvetica, sans-serif" size="2">Fedmarket.com has helped 
  over a hundred and fifty companies complete their solicitation though its popular 
  three-day GSA eLab, so you are getting real-time accurate GSA information from 
  the experts. The seminar leader for &quot;GSA Schedules&quot; is Federal Sales 
  Academy Director, Eileen Kent and she will explain in this one-day class how 
  and why a GSA Schedule can effect doing business with the federal, state and 
  local governments.</font></p>
<p><font face="Arial, Helvetica, sans-serif" size="2">&quot;The most valuable 
  piece of the class,&quot; says Eileen Kent &quot;Is how to negotiate a price 
  point which is reasonable to GSA and profitable for your company.&quot;</font></p>
<p><font face="Arial, Helvetica, sans-serif" size="2">&quot;After that, it is 
  all about taking your GSA Schedule to the agencies and closing nearly sole-source 
  opportunities,&quot; said Kent. &quot;We'll cover that aspect as well.&quot;</font><font face="Arial, Helvetica, sans-serif" size="2"><br>
  </font></p>
<hr width=500>
<p><font face="Arial, Helvetica, sans-serif" size="2"><b>During this Webinar, 
  we'll cover and give you key links to answer these questions:</b></font></p>
<p><font face="Arial, Helvetica, sans-serif" size="2">Who Can Order from a GSA 
  Schedule? <br>
  What Industries are covered by a GSA Schedule? <br>
  Where do I find the solicitation for a GSA Schedule for my organization? <br>
  How do I compare - pricing wise - with my competitor? Is that public information? 
  Where can I find it?<br>
  GSA Schedule Market <br>
  How much money is going through GSA? <br>
  Who is winning the business? <br>
  How do agencies place orders using GSA Schedules? <br>
  Why do buyers like GSA Schedules? <br>
  Why do vendors like GSA Schedules? <br>
  Who is authorized to purchase from a GSA Schedule besides the federal government? 
  <br>
  How flexible is a GSA Schedule?<br>
  Selling Using Schedules <br>
  The Rules of the Road (written &amp; unwritten) <br>
  How is a GSA sale made? <br>
  What is a Letter of Supply? <br>
  What is a Master Schedule? <br>
  What is the Maximum Order Threshold?<br>
  GSA Schedule Fundamentals <br>
  How long will it take me and how much will it cost me to get on a GSA Schedule? 
  <br>
  Negotiating your Pricing <br>
  Understanding the Difference between Basis of Award Group and Most Favored Customer 
  Pricing <br>
  What is GSA looking for when they look at our pricing? <br>
  What is the Industrial Funding Fee? <br>
  What to expect during a GSA Audit <br>
  What are the basic GSA contractual terms? <br>
  What do they mean by &quot;fair and reasonable&quot; pricing? <br>
  What do they mean by &quot;spot discounting&quot; for agencies? <br>
  How can I change my GSA pricing after the award? <br>
  How difficult is it to modify my current contract?<br>
  Factors Contributing to a Successful GSA Proposal <br>
  Considering a GSA Professional Service Firm versus Doing it yourself <br>
  An Overview of Preparing Service and Product Proposals <br>
  How do I report properly? I want to stay out of trouble<br>
  GSA's Electronic Tools: GSA Advantage, GSA eOffer, GSA eMOD</font></p>
<p><font face="Arial, Helvetica, sans-serif" size="2" color="#FF0000"><b>Register 
  Online</b></font><font face="Arial, Helvetica, sans-serif" size="2"> - <a href ="http://online.krm.com/iebms/reg/reg_p1_form.aspx?oc=10&ct=0210190&eventid=11543"><b>Click 
  Here</b></a></font><font face="Arial, Helvetica, sans-serif" size="2"><br>
  <br>
  </font> </p>

<P><font face="Arial, Helvetica, sans-serif" size="2"><B><FONT color=#0000a0>Questions?</FONT> Please call or 
write Suzie White at 301.652.9504 EXT. 10 or <A href="mailto:">swhite@wrtech.com</A></b>. 
</FONT>
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