[43478] in Zephyr_Bugs
Vol.65: Training is The Answer
daemon@ATHENA.MIT.EDU (Fedmarket)
Thu Mar 23 22:13:26 2006
Date: Thu, 23 Mar 2006 19:58:36 -0700
From: "Fedmarket" <noreply@fedmarket.com>
To: bug-zephyr@mit.edu
Reply-To: "Fedmarket" <noreply@fedmarket.com>
Content-type: text/html
Message-Id: <20060324025836.1731F3CF553@wrtlnx07.wrtech.com>
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<title>Eileen Kent</title>
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<DIV align=center><B><FONT color=#0000a0 size=4> *** ON THE SALES FIRING LINE: Vol. 65 ***
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Welcome to "On the Sales Firing Line," written by Federal Sales Academy Director, Eileen Kent.
The purpose of this article series is to educate and inspire you to create immediate government
opportunities, through true sales stories and savvy marketing tactics.<br><br><hr><br>
<p><font face="Arial, Helvetica, sans-serif" size="2"><b>Eileen Kent Brings Federal Sales Training to Atlanta, Georgia <br>Dates:
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<ul>
<li>April 24, 2006 - <a href =
"http://www.fedmarket.com/seminars/federal-sales101.shtml"
>Federal Sales 101: Winning Government Business</a> - Our most popular class goes
on the road with speaker Eileen Kent<br>
<li>April 25, 2006 - <a href
="http://www.fedmarket.com/seminars/proposal-writing-seminar.shtml">Writing and Managing Winning Proposals</a> - Learn to strategize your
approach to writing winning proposals
</ul>
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<p align="left"><font face="Arial, Helvetica, sans-serif" size="2" color="#FF0000"><b>Register
Online</b></font><font face="Arial, Helvetica, sans-serif" size="2"> - <a href ="http://www.fedmarket.com/seminars/register-online.shtml"><b>Click
Here</b></a></font><font face="Arial, Helvetica, sans-serif" size="2">
<br><br>
Visit our <a href = "http://www.fedmarket.com/calendar/index.php"><b>Seminar Calendar</b></a> for more seminar dates and locations.<br>
<br>
Call Suzie White at 301-652-9504 EXT. 10 for details.</font>
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<b><FONT color=#0000a0>Training is The Answer
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<b>Are You One or More of the Following:</b>
<ul><li>New to selling to the federal government
<li> Frustrated by the roadblocks you have encountered in selling to the federal
government?
<li>Experienced with selling to the government but you need a little boost?</ul>
<p><b>Training is The Answer</b>
<p>When I was told by my employer that I was going on a "Lewis and Clark
expedition," otherwise known as selling to the federal government, my first
thought was "Oh boy, I'm up a creek without a paddle." Although I had 5 years
of experience working inside the government and more than 12 years of commercial
sales experience, I had no idea where to begin. The federal market is absolutely
enormous and I was afraid that my assigned task was a very daunting one.
<p>I first checked out the web and discovered a web site called "Fedmarket.com."
I signed up for their daily newsletter and starting reading them. Fedmarket's
newsletters struck a chord with me because the author, Richard White, stated
repeatedly that the "low hanging fruit" had already been picked by the primes.
He stressed, however, that with a little persistence, anyone can win government
business. Then, in early 2002, he held a class called, "Selling to DHS." At the
time, DHS was still in its infant stage and my prime focus was to get the new
agency's business. So I signed up for the class and flew to Washington, DC.
<p>By lunchtime, I was completely fired up about the "game" of doing business with the
federal government. Mr. White, in a few short hours, provided me with the tools to
open doors and close business. I was so excited about the prospect of hitting the field.
At the end of the class, I walked up to Mr. White and told him how valuable the class
was to me and that he would be hearing from me periodically on my progress. Because of
his insights and coaching, I was working with the Department of Homeland Security in a
matter of two months. I used his techniques and I landed additional business nationwide.
<p>It has been four years since I first met Richard White and the Fedmarket team. At
Mr. White's urging, I joined the Fedmarket team and have taught more than 2,500 people
on the game of doing business with the federal government. I travel nationwide on
behalf of Fedmarket and conduct its seminars at locations throughout the country. I
receive daily updates from class attendees on their progress in closing government
business.
<p>My point is this - - develop a trained federal sales team and your savvy team will win
government business. I have created a white paper which you can download at the Fedmarket
web site. You have a choice. Go after the federal government on an as-needed basis
with hit and miss opportunities or to go after it with persistence and perseverance.
Here is the White paper:
<DIV align=center>
<P><IMG height=56 src="http://www.fedmarket.com/images/whitepaper.jpg" width=72> <FONT
color=#0000a0><B><FONT face="Courier New, Courier, mono" color=#000000
size=2>Free Informative Whitepaper "<A
href="http://www.fedmarket.com/whitepaper_download.php?which_one=training">Developing a Trained Federal Sales Team </a>" <br>by Eileen Kent.
</FONT></B></FONT></P></DIV><br><hr>
<p align="center"><font face="Arial, Helvetica, sans-serif" size="2"><b>April
10, 2006 - 12:00 pm to 1:30 pm EST</b></font><font face="Arial, Helvetica, sans-serif" size="2"></font></p>
<p align="center"><font face="Arial, Helvetica, sans-serif" size="2"><b><font color="#FF0000">Desktop
Training - Webinar</font> </b><a href = "http://www.fedmarket.com/seminars/gsa-webinar.shtml">GSA Schedules: How to Close Business and Stay out of Trouble</a></font></p>
<font face="Arial, Helvetica, sans-serif" size="2">
<p>Attend Fedmarket's newest Webinar and invite all of your sales team and partners to attend along with you right in the comfort of your own office.
<p>This popular class is being offered as an outreach for small-to-medium sized businesses that want to learn more about GSA Schedules, but don't want to listen to another government-sponsored "take" on GSA Schedules. One of the largest myths of GSA Schedule pricing is that you must offer "Most Favored Customer Pricing." In this Webinar, we'll explain why you won't have to offer those rock bottom prices. <br>
<p align="left"><font face="Arial, Helvetica, sans-serif" size="2" color="#FF0000"><b>Register
Online</b></font><font face="Arial, Helvetica, sans-serif" size="2"> - <a href ="http://online.krm.com/iebms/reg/reg_p1_form.aspx?oc=10&ct=0210190&eventid=11543"><b>Click
Here</b></a></font><font face="Arial, Helvetica, sans-serif" size="2"><br>
<br>
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<hr>
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<p>
Good luck and see you "On the Sales Firing Line!"
<p>Eileen Kent,<br>
Federal Sales Academy Director
<br><b><a href = "http://www.fedmarket.com">Fedmarket.com</a></b>
</font>
<p>
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