[2904] in Privacy_Forum
[ PRIVACY Forum ] How Microsoft and Yahoo are selling politicians
daemon@ATHENA.MIT.EDU (PRIVACY Forum mailing list)
Tue Jun 12 17:48:21 2012
Date: Tue, 12 Jun 2012 14:31:44 -0700
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How Microsoft and Yahoo are selling politicians access to you
http://j.mp/LYQsug (ars technica)
"Microsoft and Yahoo are selling political campaigns the ability to
target voters online with tailored ads using names, Zip codes and
other registration information that users provide when they sign up
for free email and other services ... Google and Facebook told
ProPublica they do not offer this kind of political matching service.
Google's privacy policy classifies political beliefs as "sensitive
personal information," which should not be used for online ad
targeting. Facebook does allow political campaigns to target political
advertisements, but only on the basis of political beliefs reported by
the users themselves, rather than information culled from their voting
records."
- - -
--Lauren--
Lauren Weinstein (lauren@vortex.com): http://www.vortex.com/lauren
Co-Founder: People For Internet Responsibility: http://www.pfir.org
Founder:
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Member: ACM Committee on Computers and Public Policy
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