[288] in Privacy_Forum
[ PRIVACY Forum ] YouTube Video Fingerprinting Goes Live -- And the
daemon@ATHENA.MIT.EDU (privacy@vortex.com)
Wed Oct 17 15:47:57 2007
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Date: Wed, 17 Oct 2007 12:13:05 -0700
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YouTube Video Fingerprinting Goes Live -- And the Battle Begins
http://lauren.vortex.com/archive/000316.html
Greetings. About a month ago, I briefly discussed the issues
surrounding the "fingerprinting" of media content by sites in an
attempt to find and remove copyrighted works posted without the
rights holders' permissions
( http://lauren.vortex.com/archive/000294.html ).
As I implied then, this is a complex issue, which if handled
incorrectly could trigger major backlashes.
We're about to see an example of how this plays out in the real
world, as word comes that YouTube (Google) has activated their
content fingerprinting control system
( http://www.publicknowledge.org/node/1217 ).
Google appears to be well within its rights in deploying this
technology. After all, it's Google's responsibility and mandate to
determine which materials submitted by users will be hosted on
Google-owned systems, and the associated notification/dispute
regime appears to be well thought out, at least in theory.
However, it will be fascinating to see what the content matching
parameters really are, and how easily they can be thwarted. We can
be sure that folks are already uploading various carefully designed
videos to probe these very facets.
I've argued that in the long run, DRM is doomed
( http://lauren.vortex.com/archive/000209.html ). But for now, there
will be plenty of casualities and collateral damage on all sides of
this issue.
In the current case, there is likely to be an ongoing battle of wits
and skill (regarding content fingerprinting) between YouTube and
certain of its users for quite some time to come. This will be but
one aspect of the much broader and unfortunately inevitable DRM
wars.
Interesting times, indeed.
--Lauren--
Lauren Weinstein
lauren@vortex.com or lauren@pfir.org
Tel: +1 (818) 225-2800
http://www.pfir.org/lauren
Co-Founder, PFIR
- People For Internet Responsibility - http://www.pfir.org
Founder, PRIVACY Forum - http://www.vortex.com
Member, ACM Committee on Computers and Public Policy
Lauren's Blog: http://lauren.vortex.com
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