[2812] in Privacy_Forum
[ PRIVACY Forum ] How Mad Men sold computers in the 1960s and 1970s
daemon@ATHENA.MIT.EDU (PRIVACY Forum mailing list)
Sat May 19 22:03:31 2012
Date: Sat, 19 May 2012 18:47:15 -0700
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How Mad Men sold computers in the 1960s and 1970s
http://j.mp/KPGcZa (ars technica)
"Speed, efficiency, economy, and reliability," were the standard
buzzwords. But as computers got smaller, cheaper, and more powerful,
ads encouraged consumers to see them as more than just calculating
machines. Pamphlets foregrounded the growing female labor force that
ran them first as key punch operators and programmer assistants, then
as programmers and computer buyers themselves. These advertisements
also took on an increasingly futuristic and almost utopian edge.
- - -
Also fun, the PDP-6 price list from 1964 that I've had online for many
years: http://j.mp/dV3L1B (Vortex [PDF])
--Lauren--
Lauren Weinstein (lauren@vortex.com): http://www.vortex.com/lauren
Co-Founder: People For Internet Responsibility: http://www.pfir.org
Founder:
- Data Wisdom Explorers League: http://www.dwel.org
- Network Neutrality Squad: http://www.nnsquad.org
- Global Coalition for Transparent Internet Performance: http://www.gctip.org
- PRIVACY Forum: http://www.vortex.com
Member: ACM Committee on Computers and Public Policy
Lauren's Blog: http://lauren.vortex.com
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Tel: +1 (818) 225-2800 / Skype: vortex.com
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