[94204] in North American Network Operators' Group
Re: Network end users to pull down 2 gigabytes a day, continuously?
daemon@ATHENA.MIT.EDU (Marshall Eubanks)
Fri Jan 12 19:45:51 2007
In-Reply-To: <!&!AAAAAAAAAAAuAAAAAAAAAKTyXRN5/+lGvU59a+P7CFMBAN6gY+ZG84BMpVQcAbDh1IQAAAATbSgAABAAAAAeYTUEqLJoTItvCvClLimUAQAAAAA=@iname.com>
Cc: <nanog@merit.edu>
From: Marshall Eubanks <tme@multicasttech.com>
Date: Fri, 12 Jan 2007 19:44:16 -0500
To: <frnkblk@iname.com>
Errors-To: owner-nanog@merit.edu
On Jan 12, 2007, at 10:05 AM, Frank Bulk wrote:
>
> If we're becoming a VOD world, does multicast play any practical
> role in
> video distribution?
Not to end users.
I think multicast is used a fair amount for precaching; presumably
that would increase in this scenario.
Regards
Marshall
P.S. Of course, I do not agree we are moving to a pure VOD world. I
agree with Michal Krsek in this regard.
>
> Frank
>
> -----Original Message-----
> From: owner-nanog@merit.edu [mailto:owner-nanog@merit.edu] On
> Behalf Of
> Michal Krsek
> Sent: Wednesday, January 10, 2007 2:28 AM
> To: Marshall Eubanks
> Cc: nanog@merit.edu
> Subject: Re: Network end users to pull down 2 gigabytes a day,
> continuously?
>
>
> Hi Marshall,
>
>> - the largest channel has 1.8% of the audience
>> - 50% of the audience is in the largest 2700 channels
>> - the least watched channel has ~ 10 simultaneous viewers
>> - the multicast bandwidth usage would be 3% of the unicast.
>
> I'm a bit skeptic for future of channels. For making money from the
> long
> tail, you have to have to adapt your distribution to user's needs.
> It is not
>
> only format, codec ... but also time frame. You can organise your
> programs
> in channels, but they will not run simultaneously for all the
> users. I want
> to control my TV, I don't want to my TV jockey my life.
>
> For the distribution, you as content owner have to help the ISP
> find the
> right way to distribute your content. In example: having
> distribution center
>
> in Tier1 ISP network will make money from Tier2 ISP connected
> directly to
> Tier1. Probably, having CDN (your own or pay for service) will be
> the only
> one way for large scale non synchronous programing.
>
> Regards
> Michal
>
>
