[31788] in North American Network Operators' Group

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Re: decreased caching efficiency?

daemon@ATHENA.MIT.EDU (Dana Hudes)
Fri Oct 20 12:46:27 2000

Message-ID: <014b01c03ab4$edb59ac0$3d5cdcd1@hudes.org>
From: "Dana Hudes" <dhudes@hudes.org>
To: "Majdi S. Abbas" <msa@samurai.sfo.dead-dog.com>
Cc: <nanog@merit.edu>
Date: Fri, 20 Oct 2000 12:43:51 -0400
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Errors-To: owner-nanog-outgoing@merit.edu



----- Original Message -----=20
From: "Majdi S. Abbas" <msa@samurai.sfo.dead-dog.com>
To: "Dana Hudes" <dhudes@hudes.org>
Cc: <nanog@merit.edu>
Sent: Friday, October 20, 2000 12:33 PM
Subject: Re: decreased caching efficiency?


>=20
> On Fri, Oct 20, 2000 at 10:24:27AM -0400, Dana Hudes wrote:
> > No, you are interfering with my revenue stream by preventing=20
> > my getting credit for the banner impression.
>=20
> Tough.  Banner ads aren't a guaranteed form of revenue.

Neither is being an ISP a guarantee of revenue.

I have a guarantee that if an ad displays my account is credited.
Its contractual. Not even electronic contract, paper executed by both =
parties.

I dare say the only ones sure to make profit in this are =
Cisco/Juniper/Nortel/Lucent/Foundry et al
(each to different levels based on products ). without their equipment =
none of us have any revenue.

> How would you feel if I said my cache at home filters banner
> content out?=20

I hope my JavaScript would detect this and refuse to display the =
photograph.
> You do not have a guaranteed right to spew
> advertisements. =20

Yes I do. I don't have rights to spew ads on other peoples content, but =
my content is mine.
I can have the page refuse to display without the ads if I so choose.

>If banner revenue is a large part of your
> revenue model, I think you need to consider revising it.
>=20
> > right. your customers pay you to get them the packets they asked for =
and if=20
> > they want to visit my site and see my content and your cache breaks =
that,=20
> > you're not delivering what your customers requested. My site won't =
deliver=20
> > content in most of the pages without the ads displaying.
>=20
> Not having a site that is cache friendly is the equivalent of
> not having a site that works with Netscape|IE|etc.  I don't see how =
your
> content is the responsibility of anyone else but you.
>=20
> > At the moment there is a timeout built in while I wait for the ad =
network=20
> > to increase server capacity to meet demand.
> > It will go away.
>=20
> Ahh, so your page is disgustingly slow, and you want to keep it
> that way.

No, it doesn't delay unless the ads are delayed. If the ads come right =
up the photo loads right away.
Otherwise (due to JavaScript issues that prevent use of an event-driven =
model) the script checks frequently to see if the ads are up.
People with slow computers that have current browsers and o/s with =
inadequate RAM experience slow display.=20

My content is my property not yours.

>=20
> --msa



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