[169906] in North American Network Operators' Group
Re: Level 3 blames Internet slowdowns on
daemon@ATHENA.MIT.EDU (Mark Tinka)
Thu Mar 20 12:04:15 2014
From: Mark Tinka <mark.tinka@seacom.mu>
To: nanog@nanog.org
Date: Thu, 20 Mar 2014 18:03:41 +0200
In-Reply-To: <532AF83A.8010805@ispn.net>
Reply-To: mark.tinka@seacom.mu
Errors-To: nanog-bounces+nanog.discuss=bloom-picayune.mit.edu@nanog.org
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On Thursday, March 20, 2014 04:16:26 PM Blake Hudson wrote:
> I don't see this as a technical problem, but one of
> business and ethics. ISP X advertises/sells customers
> "up to 8Mbps" (as an example), but when it comes to
> delivering that product, they've only guaranteed 512Kbps
> (if any) because the ISP hasn't put in the
> infrastructure to support 8Mbps per customer. Customer
> believes he/she has 8Mbps, Content provider says we
> provide 8Mbps content, but ISP can (theoretically and in
> practice) only deliver a fraction of that. That feels
> like false advertising to me.
>=20
> One can reasonably make the argument that not all of ISP
> X's customers are using the service simultaneously, so
> the infrastructure to support 8Mbps per customer is
> unnecessary and unjustified. However, if past experience
> proves that 25% of business X's customers are
> consistently using the service simultaneously and
> business X has NOT put in the infrastructure to support
> this common level of usage, then this appears to be a
> simple financial decision to advertise/sell something
> that the business knows it cannot deliver. Would the
> same business practices fly in other fields? Perhaps.
> Airlines overbook, knowing that some customers won't
> show up. However, they don't sell 200 tickets (knowing
> that 90% if customers will show) but have only 100 seats
> to serve the 180 customers they expect. Fast food
> restaurants don't sell you a fry and drink when they
> know they're out of fries. I can speculate that
> customers would not patronize companies in the travel or
> food industry if they operated the same way that some
> ISP's operate. The difference, to me, seems to be that
> ISPs often enjoy a monopoly while there are usually
> several food and travel options in most places.
Completely agree.
What I'm saying is the market is now suggesting that the=20
idea that I won't be using my 8Mbps all the time does not=20
hold as true now as it did ten years ago.
A lot of the content is being driven from the homes=20
(symmetric bandwidth being driven by FTTH). And while=20
customers are not online 100% of the time, they are more=20
online now than they were ten years ago. So building the=20
network just enough for what you over-advertise isn't a=20
workable strategy. Will it stop? Unlikely...
Now the market is saying, "I want Netflix and all its=20
cousins" on a consistent basis, or at least, during prime=20
viewing. And the network is failing to deliver this because=20
the network is set in its ways.
I'm not yet sure what the solution will be (looking at a=20
global scale, not just North America), but I hazard that it=20
might not involve the network, in the way it does today,=20
unless the network can figure out how to make this work with=20
happiness all around.
Mark.
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