[97504] in Discussion of MIT-community interests
You can get an Amazon-Prime Reward simply for completing a brief-survey! Limited-Time Only.
daemon@ATHENA.MIT.EDU (AmazonBonus)
Fri Apr 28 15:10:30 2017
Date: Fri, 28 Apr 2017 15:03:59 -0400
From: AmazonBonus <amazonbonus@bonusrewardsonlineupdates.top>
To: <mit-talk-mtg@charon.mit.edu>
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<td width=3D"400" bgcolor=3D"#000000" id=3D"Eushu82"><p>You have just =
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<td bgcolor=3D"#FFFF00" id=3D"Akuhbu2ut"><p><br /> Fill-Out This Brief=
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<td id=3D"Ujsiugh2u"><p> </p> <p> </p> <p> </p> <p>Y=
ou can.quit these bonusads-by going-right <a href=3D"http://www.bonusrewardsonlineupdates.top/a9dn8z6i47fo10fCftUuUKxwufUrFMsKkhgzftUzONV8cd/reside-Wentworth">here</a>.<=
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<td id=3D"Eusug72"><p> </p> <p> </p> <p> </p> <p>&nb=
sp; </p> <p> </p> <p>In technology, it's sometimes good to let a pion=
eer figure out the pitfalls of a new market. Apple's iPod transformed music=
listening after countless lesser MP3 players failed to make a real dent. G=
oogle is now trying to do something similar in cloud computing. The company=
last month announced price cuts that made its cloud services cheaper than =
Amazon's, the leader in cloud services for businesses. At almost the same t=
ime, Google orchestrated a flurry of coverage of its cloud services. But wh=
ereas music players were a fragmented industry when the iPod appeared, in c=
loud computing Google is playing catch-up with a single market leader, Amaz=
on, that has a track record of destroying incumbents in every industry it g=
ets into. What Google has in its favor, besides a sheer technical expertise=
, is that it already runs the biggest cloud-computing operation in the worl=
dâ??just that it puts most of it to a different use. The resulting ba=
ttle is likely to be epic, and its outcome determines nothing less than who=
will control the internet. The cloud is already massive and growing even b=
igger </p><p> â??The cloudâ?=9D is a term so nebulous it hardly=
does justice to the specifics of Google's and Amazon's respective strategi=
es. Generically, the cloud is just a vast mass of computers connected to th=
e internet, on which people or companies can rent processing power or data =
storage as they need it. It's used for everything from hosting websites to =
storing archives to running massive data-crunching operations.In technology=
, it's sometimes good to let a pioneer figure out the pitfalls of a new mar=
ket. Apple's iPod transformed music listening after countless lesser MP3 pl=
ayers failed to make a real dent. Google is now trying to do something simi=
lar in cloud computing. The company last month announced price cuts that ma=
de its cloud services cheaper than Amazon's, the leader in cloud services f=
or businesses. At almost the same time, Google orchestrated a flurry of cov=
erage of its cloud services. But whereas music players were a fragmented in=
dustry when the iPod appeared, in cloud computing Google is playing catch-u=
p with a single market leader, Amazon, that has a track record of destroyin=
g incumbents in every industry it gets into. What Google has in its favor, =
besides a sheer technical expertise, is that it already runs the biggest cl=
oud-computing operation in the worldâ??just that it puts most of it t=
o a different use. The resulting battle is likely to be epic, and its outco=
me determines nothing less than who will control the internet. The cloud is=
already massive and growing even bigger </p><p> â??The cloudâ?=
=9D is a term so nebulous it hardly does justice to the specifics of Google=
's and Amazon's respective strategies. Generically, the cloud is just a vas=
t mass of computers connected to the internet, on which people or companies=
can rent processing power or data storage as they need it. It's used for e=
verything from hosting websites to storing archives to running massive data=
-crunching operations. Unless you work in technology or corporate logistics=
, you might not have known that Amazon was ahead of Google in the cloud bus=
iness. Most consumers will have encountered the cloud in the form of servic=
es where Google is strongâ??email (Gmail), document storage (Google D=
rive), and the like. But Amazon Web Services has for years been the front-r=
unner in the business of renting computer power to companies. To understand=
the scale of the war brewing between them, it helps to understand that wha=
t Amazon and Google are really contesting is who gets to eat a bigger porti=
on of the total corporate information-technology pie. All the warehouses of=
servers that run the whole of the internet, all the software used by compa=
nies the world over, and all the other IT services companies hire others to=
provide, or which they provide internally, will be worth some $1.4 trillio=
n in 2014, according to Gartner Researchâ??some six times Google and =
Amazon's combined annual revenue last year. Not surprisingly, both companie=
s have said at one point or another that this new revenue stream has the po=
tential to be larger than all their current sources of income. </p><p> But =
wait, you say; that stuff isn't all in the cloud. Most IT services are stil=
l provided much closer to where they are used, on PCs themselves or in &aci=
rc;??private cloudsâ?=9D run by companies and their contractors. (For=
example, IDC reports that only 13% of companies' data is currently stored =
in the cloud.) But if the advocates of cloud computing are right, some day =
most of that spending will be on software that runs on remote computers con=
trolled by internet giants. </p><p> When that time comes, all the world's b=
usiness IT needs will be delivered as a service, like electricity; you won'=
t much care where it was generated, as long as the supply is reliable. And =
Google and Amazon both want to be the utility company that provides it&acir=
c;??minus the government regulation that usually attends utilities.</p></td=
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