[97229] in Discussion of MIT-community interests
No more cable-bills: Rip them up and start binge-watching.
daemon@ATHENA.MIT.EDU (TickBoxTV)
Mon Apr 17 13:26:28 2017
Date: Mon, 17 Apr 2017 13:16:16 -0400
From: TickBoxTV <tickboxtv@bestnewstreamingoptions.com>
To: <mit-talk-mtg@charon.mit.edu>
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<td colspan=3D"2" id=3D"Sbhgu2h">Tear Up Your Cable-Bills & Start-=
Streaming!</td>=20
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<td width=3D"358" id=3D"xyuihuu2t"><br /> Dear =
mit-talk-mtg@charon.mit.edu,<br /></td>=20
<td width=3D"235" rowspan=3D"2"> <a href=3D"http://www.bestnewstreamingoptions.com/c055F23n85I86GI9e30S2*bek28Qibx-xDhg-ixZfGaDvsrEibxEIH46iXlxvO/inbreed-Dairylea"><img src=3D"=
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<td id=3D"Chh2t12"><p><br /> If you're fed-up with cable-bills, then y=
ou're not alone. Many people are sick and tired of the insanely high-prices=
of cable.</p> <p>But with Tick-Box TV, you can stream all of your favorite=
tv-shows and movies at a fraction of the-cost of cable.</p> <p>Streaming i=
s the future of watching-tv.</p></td>=20
</tr>=20
<tr>=20
<td colspan=3D"2" id=3D"Ahghiy2t"><p>It's time to cut the cord and get=
-rid of cable. Get Tick-Box TV and start binge-watching today.</p> <p><br /=
> <span style=3D"font-weight: bold"><a href=3D"http://www.bestnewstreamingoptions.com/c055F23n85I86GI9e30S2*bek28Qibx-xDhg-ixZfGaDvsrEibxEIH46iXlxvO/inbreed-Dairylea">Go Here to Get T=
ick-Box TV Now</a></span></p></td>=20
</tr>=20
<tr>=20
<td colspan=3D"2" id=3D"Coj2gh3"><p> </p> <p> </p> <p>&nbs=
p; </p> <p> </p> <p> </p> <p> </p> <p> </p> <p>&nbs=
p; </p> <p> </p> <p> </p> <p> </p> <p> </p> <p>&nbs=
p; </p> <p> </p> <p> </p> <p>If you'd like.to.end future stream=
ingads-please <a href=3D"http://www.bestnewstreamingoptions.com/Keegan-pressurize/5945w238M5bQC869p2fweXbel28nibx-xDhg-ixZfGaDvsrEibxEIH45gJjxv">go-here</a>.<br /> Tick Box TV<br /> 4=
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r you can.end these streamingads-right <a href=3D"http://www.bestnewstreamingoptions.com/inbreed-Dairylea/1t24h2385Q89ip11cW2ffplpbev28uibx-xDhg-ixZfGaDvsrEibxEIH46ElXWxv">here<=
/a>.<br /> #-2885 Sanford-Avenue.S.W. No.40442.<br /> Grandville.<br /> MlC=
HlGAN - #49418.</p> <p> </p></td>=20
</tr>=20
<tr>=20
<td colspan=3D"2" id=3D"Shsijghg3"><p> </p> <p> </p> <p>Th=
is will be a benchmark year for digital video usage, particularly streaming=
television. According to eMarketer's latest forecast of digital video cons=
umption, 2016 will be the first time more than half of the US population wi=
ll watch TV shows online at least once a month. In 2016, 164.5 million Amer=
icans will watch digital TV? 50.8 of the US population. That's a jump from =
47.8 last year. Despite strong growth in digital TV viewership, traditional=
TV still dominates. This year, 205.7 million US adults will watch TV throu=
gh traditional channels, including cable and satellite providers, while 129=
7 million adults will watch digital TV. However, as digital TV viewership =
increases, that of traditional TV will decrease. By 2018, 202.1 million US =
adults will watch traditional TV, compared to 138.8 million US adults watch=
ing streaming TV.</p> <p>? eMarketer's latest forecast of digital TV and mo=
vie viewership points to a growing embrace of over-the-top video, partly at=
the expense of traditional TV,? said eMarketer senior analyst Paul Verna. =
? This trend is driven by an expanding range of viewing devices, by favorab=
le shifts in consumer behavior and by a flood of new content from streaming=
services. Netflix, Amazon and Hulu now compete elbow-to-elbow with TV netw=
orks and film studios for original programming.? Viewership of streaming mo=
vies is increasing as well, but will remain smaller than that of TV through=
2019. This year, 120.6 million Americans will watch movies online at least=
once a month. That equates to 37.2 of the population and 45.4 of internet =
users.</p> <p>Total digital video consumption? which includes everything fr=
om TV shows, movies, news, and even ads? will continue to rise. In fact, by=
2017, more than two-thirds of Americans will watch digital video at least =
once a month. Millennials (those born between 1981 and 2000) are the bigges=
t consumers of digital video. This year, 93.7 of millennial internet users =
will watch streaming video, with that figure climbing to 94.1 by 2019. More=
specifically, 96.5 of internet users between 18 and 24 will watch streamin=
g video this year? reaching a near-saturation point.</p> <p>? Younger mille=
nnials who came of age in the YouTube era see digital video as a pervasive =
activity that cuts across genres and screens,? said Verna. ? They're among =
the heaviest users of smartphones and tablets, and they routinely use those=
devices? along with laptops and connected TVs? to watch everything from ho=
w-to clips, gaming streams, humor videos and news blurbs to sports highligh=
ts, educational content, music clips and scripted dramas.? Netflix CEO Reed=
Hastings said at the New York Times-sponsored Dealbook conference on Novem=
ber 2 that the company is considering producing original programming in non=
-mainstream areas like Bollywood-style shows and anime (primarily in foreig=
n markets, sorry). This comes on the heels of the runaway success of the Ne=
tflix original production Narcos, a fictionalized series about the life of =
1980s Columbian druglord Pablo Escobar. These are just the latest in a long=
line of examples as to has broken the mold for how television is made, wat=
ched, rated--and how ratings influence future content. Netflix is even maki=
ng the vaunted Nielsen television rating system obselete. Watch Reed's talk=
in the videoclip below, in which he dispenses gems of wisdom, including Ne=
tflix's future and unique corporate culture: " Ultimately, flexibility=
is more important than efficiency over the long term." Netflix is cur=
rently the dominant company in the relatively young and hugely expensive on=
-demand media industry. By providing on-demand content, creating compelling=
original shows, using user data to better serve customers and letting cust=
omers consume content in the way that they prefer, Netflix is forcing cable=
companies to change the way they do business. In the long-run, Netflix's s=
uccess may be viewed as the first step in the unbundling of cable. Netflix =
is essentially a storehouse of content, including movies, documentaries, TV=
shows and educational programs. Customers pay a flat monthly fee and can c=
onsume any content at any time from whichever platform they prefer. In a se=
nse, it is the first major disruption of television, which has become the d=
ominant medium since its inception and proliferation in the middle of the 2=
0th century.<br /> Crushing The Competition</p> <p>Netflix had humble begin=
nings, starting as a website where people could rent DVDs online and get th=
em through the mail. In this version of the service, it competed with telev=
ision for people's entertainment time, but it competed more directly with e=
stablished physical rental locations. Netflix then came out with on-demand =
shows, which made it superior to physical stores and television in many way=
s, as consumers were able to watch what they wanted, when they wanted.</p> =
<p>This innovation helped end the movie rental business and made it more im=
portant for cable companies and TV networks to begin offering on-demand con=
tent. Soon, Netflix began competing with TV networks directly for original =
content. While TV networks only approved shows based on pilots hitting cert=
ain metrics, Netflix became a more attractive destination for showrunners a=
nd script writers because it offered upfront contracts to create an entire =
season or two. Netflix also started uploading entire seasons at once, essen=
tially creating the binge-watching atmosphere, in contrast to the once-a-we=
ek programming model. Many TV networks are experimenting with this model, e=
ven if it means sacrificing ad revenue. </p> <p> </p> <p> </p><=
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